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Attitude for Spring/Summer 2010 is based on a colour palette of black, white and grey. The neutral colour palette is infused with strong and vivid hues of royal blue and coral that provide a pop of colour and contrast. Graphic elements and colour blocking update signature pieces like the dress, the shirt and the cardigan. Attitude takes the ease of the seaside but updates it for the city and the neo-nautical aesthetic brings an effortless feel to the whole collection.